How to negotiate. Practical and proven skills to help you strike better deals

Negotiation is one of the most challenging parts of working life - but it doesn't have to be. Learn how to approach any conversation with clarity, confidence and a plan that works. Whether you're accepting a new job offer, discussing pay or securing a high-value client, negotiation is unavoidable at work.

But most people don't get taught how to do it well. How to Negotiate breaks down every stage of the process, from preparing and opening strong to reading signals, building rapport and closing the deal. Packed with practical strategies and everyday examples, this easy-to-use guide will help you stay calm under pressure, avoid common mistakes and get the outcome you want.